Uber Stockholm throw a PR-tantrum when refused unfair advantages

Posted on Apr 26, 2013 in Digital PR

Yesterday, Uber Stockholm posted a very strange blog post on their blog. For those who can’t read Swedish, here’s a translation: The Swedish Transport Agency is trying to stop Uber in Stockholm! We need your help NOW! Sign the petition HERE! Uber has since the start in February this year become beloved in Stockholm. Of […]

The difference between “not homophobic” and “gay friendly”

Posted on Feb 14, 2013 in Digital PR, Marketing, Unstraight stuff
The difference between “not homophobic” and “gay friendly”

There are very few companies out there that are openly homophobic. But far from all companies are gay friendly. In most cases it’s just a question of lack of awareness. In others it’s fear of backlash from conservative customers. If you’re mean, or just me, the latter can also be referred to as ‘lack of […]

Facebook: Threatening to rape women is okay, as long as you don’t mean it

Posted on Feb 6, 2013 in Digital PR

Tonight, Swedish public service channel SVT1 broadcast a show looking into the hate and threats that women in the public eye face. The show began with Julia, a 21 year old woman, who asked on H&M’s Facebook page why they’re selling t-shirts with Tupac Shakur’s face, considering he’s been convicted for sexual assault. This started […]

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